Honkaku Shochu and Awamori – Japan’s Beautiful Secrets’ on 21th February 2021, welcomes three distinguished industry guests, including the recently awarded Tales of the Cocktail, Best American Bar Mentor of the year, Don Lee, to lead a 2-hour masterclass, interactive session, and companion tasting workshop. The seminar will dive into the categories’ histories, production methods, flavour profile, as well as cocktail inspiration.
The first 70 registrants will receive an exclusive Honkaku Shochu and Awamori sample pack to accompany the session.
We welcome guests
Don Lee, globally-renowned New York-based bartender, educator and JSS Ambassador. Founding judge of the Ultimate Beverage Challenge, a teaching fellow for the Beverage Alcohol Resource.
Hitoshi Utsunomiya, Director of the Japan Sake and Shochu Makers Association
Hosted by UKBG Partner, Dean Callan of the Bartenders Broadcasting Network, and Dean Callan Show.
Seminar attendees will then be invited to enter The Great Honkaku Shochu & Awamori Contest, via the UKBG Membership system by submitting recipes and accompanying media.
Entrants are required to be UKBG members – although membership is still free! The initial round will be judged by a panel of industry leaders, and finalists will be invited to compete in-person at the Finals on March 14th, 2022.